Engagor

Engagor is a cloud-based social media management (SMM) tool with capabilities in team workflow, analytics, monitoring and engagement.

User
depends to context


 * user
 * follower on Twitter
 * fan on Facebook page
 * subscriber to the channel on Youtube

Profile Activity

 * Twitter: Sum of all interactions on a profile ( eg. RT's, Tweets, Replies sent by the Profile + Replies, @mentions, RT's and Direct Messages sent by others for a Twitter account).

http://help.engagor.com/customer/portal/articles/958732-insights-%3E-monitored-profiles-%3E-twitter-accounts-%3E-overview

Mentions
Still beta - This is something we do automatically, based on an algorithm. You can read more about this here: http://help.engagor.com/customer/portal/articles/222688-automatic-sentiment-analysis